Lunar New Year is a celebration of a new calendar year and is observed by people all over the world in most Asian, many Middle Eastern, and some Indigenous cultures. Lunar New Year is typically celebrated around the end of January or the beginning of February, and many of the traditions vary by culture, including gift-giving customs. Learn more about the history of the Lunar New Year and how to choose jewellery gifts that reflect the season.
Lunar New Year, often referred to as Chinese New Year, is considered the most important time of the year to spend quality time with loved ones. Although many different cultures celebrate it, in China, the holiday, also called the Spring Festival, can be traced as far back as the Shang Dynasty (1600–1046 BC).
You may have noticed that red is a very popular colour for Lunar New Year decorations, and apparel and that’s because red is believed to both ward off evil spirits and bring good fortune. One of the most common Lunar New Year gifting traditions involves parents, elders, and employers giving children and unmarried adults red envelopes (or red pockets) full of money to ensure safety and comfort in the new year. Denominations vary according to the relationship with the recipient.
Lunar New Year customs vary greatly across cultures, but the purpose of the traditions all trace back to prosperity and a fresh start for the year ahead.
If you want to capture the spirit and tradition of the Lunar New Year, start by exploring some of the gifting themes that can be found across the cultures that celebrate it. Here are some of the most common gifting practices that can be applied to Lunar New Year jewellery gifts.